I have no issue with the actors. My issue is with marketing medication. I want my treatment to be selected by my doctor, based on science. A packaged marketing image is irrelevant to me. I am not one to ask my doctor about a drug I have seen in advertisements. When I feel the need to tell my doctor what to prescribe, I will find a new doctor.

It amazes me that advertisers love to gloss over the realities of what a long term illness looks like. Then again society does not like to acknowledge frailties, sickness or old age in general. A pill will cure all is the attitude. Yes I have been HIV since 1984 and there was nothing back then. The down play of side effects and just long term medication ingestion on a body is overlooked.

Will I agree I wouldn’t want to see people looking sick and frail in a commercial. But on the flip side making commercials where it looks like this is no big deal when young gay men who are negative see theses commercials, and think it’s no big deal I will just take a pill and I will be ok if I get infected . It reminds me when the tobacco companies had commercials making smoking sexy and cool. And guess what more people die from cigarette smoking then any other disease even till this day. To me going to get tested and if positive finding a doctor that will tell you everything will be ok is the way to go instead of big pharma.obviously they can’t be trusted. They just see dollar signs. However without big pharma we all wouldn’t be alive right now. It’s a catch 22. And don’t fall for the wheat field it’s not all that it’s cracked up to be lol 😝 😀😎

I mean... They are selling a drug. Not HIV. There's no way any of those commercials would be on the air if they portrayed HIV in a negative light. Not to mention that type of work might have paid that HIV persons rent, or co pay. HIV positive actors gotta make a living.

Yes, positive: We need the information, This is also capitalism where companies and stockholders continuously profit from ALL kind of misery even though proven alternate methods exist . My jury is out on whether or not it increases sexual activity, most know HIV infection is a hard course. I would surmise that those types are reckless anyway that wouldn't care. I dont know if the ones in the commercials are actors, (most likely, I work in film prod/entertainment and they don't dick around on million dollar ads with some off-the-street schmuck with no acting or filming experience and usually hire 1 professional out of 100s of auditions, maybe I'm wrong in this case...) and as far as that goes, yeah they are always throwing a summer night dinner party or kissing the bf on a terrace, .of a 300k /mo apartment in NYC , playing a guitar on a Hawaiian beach... rather silly but again, research is done on that and nobody is enthused into expensive meds by shmos doing boring crap. They want to show how wonderful your life will be if you take the pills. It works on many weak minds. Of which, you are not